Marketing in the digital age is a dynamic business. It seems each year brings new technologies, new buzzwords or new trends. Despite all of these advancements, too many businesses apply the same mass marketing techniques used in the offline world to the digital world: Send more messages. Buy more ads. Launch more campaigns. However, these techniques rarely work in the digital age. We believe in implementing bespoke online marketing for your unique business, combining multiple marketing techniques to create a complete online strategy that works for you. By focusing on a single digital marketing technique, you risk bypassing potential customers who are more easily accessible through other channels. This is why spreading your marketing evenly across various platforms and techniques is more likely to lead to positive results.
Small Business e-marketing is a full-service creative media marketing agency. Businesses come to us because they are fed up with struggling to sell online. They want an exceptional marketing agency that stands out above the usual scrum of ordinary digital marketers.
We give clients VISIBILITY and CREDIBILITY that builds TRUST and lead to more PROFITS!
We help you to develop the right strategy, action plan and expertise to target, attract and engage your ideal clients on mass media (billboards, radio, TV, publications and locations) as well as digital platforms including social networks, pay-per-click (PPC), email, newsletter, SEO (Search optimisation), video, mobile app or on their website. Our dedicated in-house creative experts provide a complete marketing mix so we create, launch and manage every aspect of your campaign from concept to producing digital assets and sourcing the right marketing techniques and platforms to engage the target audience for your unique business and the objectives you want to achieve.
Who we are
We are a new breed of marketers born in the digital economy. We are driven by utilising innovative marketing strategies that combine the massive reach of digital platforms with the tried and trusted tradional advertising mediums. With us:
- You avoid wasting money and time with marketing that does not work.
- You avoid losing time that you should be spending on running your business and delighting your customers.
- You won’t miss opportunities to sell to potential customers.
- You are guaranteed more leads to convert into paying customers!
About Smallbiz-emarketing (Youtube video)
How we help you
Potential customers are looking online for businesses like you. If they don’t find you they will buy from a competitor. No visibility means lost revenue. It really is tough because even when people find you online, they typically do not buy if they do not know and trust you. This is why so many businesses struggle to make the profits that the Internet offers! Really, you just want an all-in-one creative agency who can help you do the craft the right messages and display them in the right places to help more people to buy from you.
We help clients sell more online with a simple target-driven 6 step plan:
- Prepare – establish the concept for your campaign by clarifying your unique qualities, message, objectives, target audience and product/service.
- Plan – develop strategy, action plan with timescales, budget and deliverables.
- Produce – produce creative assets for the campaign including graphic design of digital marketing images, publication copy, videos and landing pages to engage your target clients.
- Preview – test the creative assets with a representative sample of your target audience for feedback and improvements.
- Promote – launch the campaigns on the best platforms and partners’ channels to reach your target audience.
- Progress – Review campaign performance to establish areas for improvement to optimise campaign effectiveness.
Effective marketing is serious business. No one can rely on just a limited number of sources to prmote their products and services. Sending the wrong message at the wrong time can mean tens or hundreds of pounds of lost revenue. Moreover, from an efficiency standpoint, if you don’t use your time wisely, you are missing out on potential deals and conversations that you could be having.
How it works
Smallbiz-emarketing delivers marketing across all online and offline platforms, letting us target and send the right message to potential customers wherever they are, whenever, quickly and easily. We use the latest and greatest innovations in targeting, personalisation and engagement tools on the market. And because today’s marketing technologies make for easy interoperability, we utilise our massive partner ecosystem of amazing add-on tools that offer all manner of efficiency benefits in your campaign.
How do you know it’s better?
Our marketing ensures you reach your target customers wherever and whenever they are consuming media, whether they are using the Internet, watching television, reading magazines, listening to the radio of even just out shopping. Our expert team ensures that in-house marketing teams get the expertise to achieve your objectives. Our expert use of automated email capture, personalised email, retargeting and product recommendation systems clients get:
- Consumers visiting your website as much as 3x to 10x as often.
- Triple email open rates.
- Treble click-through rates on Pay-Per-Click advertising.
- Increased engagement.
- Consumers having more trust in your brand
We don’t only save you money while getting you more customers, we also free up your time to do what you do best – run your business. We guarantee to make your business better equipped to make money online even after we stop working with you.
Having a great business idea and creating your website are just the start of the road to the financial freedom and global domination you have always dreamed about. The first challenge is getting potential customers to know about your business and how it can transform their lives. Then they must trust you before they spend their hard-earned money.
We also know that marketing budgets are always very precious and getting the best return on marketing investment is key. That is why we commit to getting the right potential customers to your business buying your products and services. Businesses that provide high quality products and services benefit most from our marketing services. In addition, they have a strong vision and ambition to be successful in their niche.
For marketing to deliver maximum return on investment, your business will need efficient sales and delivery processes. We can work with you to put these key systems in place over time. Successful digital marketing rarely happens overnight. So a long-term vision built on sustained effort and funding is necessary for a sustainable and successful business.